sooka has announced a series of strategic collaborations with local companies, including telcos like Maxis and U Mobile. These partnerships serve to offer the streaming platform’s services to more users, providing Malaysians with more options for entertainment.
Maxis
The brand’s collaboration with Maxis includes three different offers, all of which will run until 31 January 2026. The first of these offers is for new and existing Maxis Postpaid 139/169/199 subscribers. These customers can get six months of complimentary sooka Premium access.
Aside from that, the telco is offering 30 days of sooka Sports & Entertainment access to customers on the Hotlink Prepaid RM55 Monthly Internet Pass. This perk is also available to those on the Hotlink Postpaid 45/60/70 with the Data 2X add-on at RM9.90.
Finally, all other Maxis Postpaid and Hotlink subscribers can access the streaming services at a discounted price. During the promotion period, these customers can subscribe to sooka Premium at RM25 per month, or the Super Streamer Add-on (sooka Sports & Entertainment) at RM15 per month.
Etiqa
As part of sooka’s partnership with Etiqa, all new and existing sooka users are entitled to a personal accident coverage plan worth RM10,000 from the insurance provider. To sign up for this offer, users can head over to the sooka app. It is worth noting that the coverage plan is valid for 30 days from the date of activation.
On the other hand, Etiqa customers can enjoy complimentary 10-day access to the Sports & Entertainment plan. Those eligible for this offer will receive a unique digital voucher with an activation code via email. As with the Maxis promotions, these offers will last until 31 January 2026.
U Mobile
Currently, U Mobile has a bundled package for its U Home 5G broadband plan, which has recently been expanded to include Sabah and Sarawak. Called U Home 5G x sooka Premium, it includes a sooka Premium subscription. It is worth noting that unlike the telco’s other broadband plans, this option is only available through the MyUMobile App.
Grab
Starting now until 31 December 2025, Grab users can use their Grab points to redeem a complimentary 14-day Sports & Entertainment plan via GrabRewards. Those claiming the offer will receive a unique code, which they can use on sooka’s website or app to unlock the free trial.
MAE by Maybank2u
The complimentary 14-day Sports & Entertainment plan is not only available through Grab, as users can also gain access through the JOM MAE campaign. Until 31 December 2025, those opening an MAE Wallet via the MAE App can complete the onboarding process to receive a monetary reward along with a code to access the free trial.
Sports Direct
Sports retailer Sports Direct is also offering its members complimentary access to the Sports & Entertainment plan, but for seven days. To enjoy this offer, customers can purchase any item from the brand’s physical or online store. Of course, this promotion runs for a limited time and will end on 26 February 2026.
ZUS Coffee
For the coffee enthusiasts, sooka has partnered with ZUS Coffee. Like Sports Direct, the brand is offering free seven-day access to sooka’s Sports & Entertainment plan. Those interested in the offer can redeem their ZUS points on the ZUS Coffee App between now and 31 December 2025.
VIU
Finally, sooka has collaborated with fellow OTT platform VIU to offer the sooka-VIU app bundle. Priced from RM21.90 per month, it provides access to both platforms at a discount. The bundle will be available for purchase on the sooka website.
(Source: sooka press release)
