Huawei believes that its upcoming Mate 10 flagship is more than capable of beating the iPhone. At least that’s what Richard Yu, chief of Huawei’s consumer division seems to be implying.
The company is expected to announce the Mate 10 around the same time that Apple’s 10th anniversary iPhone. A move that most other companies would regard as dangerous, considering that all eyes will be on whatever it is that Tim Cook is preparing to reveal.
“We will have an even more powerful product. The Mate 10, which has much longer battery life with a full-screen display, quicker charging speed, better photographing capability and many other features that will help us compete with Apple,” Yu told Bloomberg in an interview.
There’s not much in the statement as far as specifics go. However, the hints indicate that it may address the low battery life on the Huawei P10. The full-screen display is also a puzzling statement. It’s presumably a slip of the tongue when referring to the resolution, but could hint that Huawei is looking to follow the trend of smaller bezels on phones.
Huawei is feeling rather confident about its ability to compete with other smartphone brands. The company posted a 15 percent rise in income in the first six months of 2017. Although this was only half of the same time in 2016. Its consumer division, which is dominated by smartphones, posted a revenue increase of 36 percent in 2017.
The company is also not bothering with competing in the budget smartphone market. Saying that the profit margins are too low; making it less attractive to do business.