Aside from announcing a new offering under Video Freedom and slight revamp to Music Freedom earlier this week, Digi has also introduced Gaming Freedom as one of new proposition within its Freedom of Internet strategy. Despite the similarities in name, Gaming Freedom is a different concept altogether when compared to Music and Video Freedom.
Instead of specialized data quota or custom premium subscription, one of the main element within Gaming Freedom is convenience. However, this is not exactly new though because operator billing for Google Play and Steam Wallet Code have been enabled for Digi customers for quite some time with CiBmall to be available soon.
That being said, Digi did announce a new partnership with Garena which enables customers reload Garena Shells using the telco’s prepaid reload cards. At the same time, the telco has also releases several limited edition League of Legends (LoL) prepaid reload cards with RM 10, RM 30, RM 50, and RM 100 nominations.
The RM 100 card is slightly more special than others though as it includes in-game skin for LoL worth RM 50 although this is limited to the first 1,000 customers. In a way, the limited edition LoL reload cards represent exclusivity and great contents which are the two other main elements covered under Digi Gaming Freedom.
The telco has also mentioned monthly rewards and community events in its Gaming Freedom presentation although not much details were provided about them. Given how Digi is sponsoring a number of local gaming events including Red Bull Coliseum, Hotshotz Asia, and Liga Cyber as well as local LoL team KL Hunters, these are likely part of its Gaming Freedom effort as well.
All in all, the Gaming Freedom might not be as straight forward as other propositions within Digi’s Freedom to Internet strategy but at the very least, it showed how the telco is getting really serious regarding its involvement in Malaysian gaming scene.