Korean content streaming service Viu is making its way to Malaysia real soon, with the help of Telekom Malaysia. This was revealed through a media invite that has just landed in our inbox for a media conference that will take place on 22 February.
Viu (pronounced as View) first came into the limelight when its Hong Kong-based owner PCCW launched the streaming service in Singapore last month. In its launch announcement, the company has indeed stated that it planned to expand the service in Malaysia without mention any specifics.
One of the service’s main attraction (apart from providing Korean contents) is that subscribers are able to watch dramas and show as early as eight hours after they are shown in South Korea. At the same time, it also operates on freemium model in Singapore although it is not known this will remain the same in Malaysia.
With this deal taking place not long after its landmark deal with iflix few months ago, it seems like TM is really serious in strengthening its content offering and is not afraid to collaborate with other players in the market even though they are technically competitors to TM’s own HyppTV. Stay tuned for more details on TM’s collaboration with Viu coming your way next Monday.