CIMB has introduced its own mobile payment solution in the form of CIMB Pay. Like other mobile wallets, this app uses NFC technology to allow customers to pay for goods and services using their smartphones.
CIMB Pay supports both Visa and Mastercard payment systems, allowing users to interact with Visa Paywave and Mastercard Contactless stations. This gives it a leg up on Maybank Pay which only allows users to register Visa backed cards.
Malaysian banks are scrambling to get on board with mobile wallets; possibly to get ahead of the impending Samsung Pay launch. Samsung’s mobile wallet was supposed to be released in Malaysia by the end of this year, but the company has since gone quiet on the matter.
In addition to the mobile wallet, CIMB has also released a new virtual assistant. Called CIMB Eva, the app allows users to converse with an AI bot to get their banking done. This includes checking bank balances, paying bills, and reload prepaid phones.
This beats looking for the right tab or menu to select function, and takes advantage of a move to using AI for customer service. It’s difficult for us to tell how well Eva is able to converse, but it should be easy enough for people to ask her to pay their bills.