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Unprecedented Demand for Sony Xperia Z2 Delays Europe Availability to May

by Pang Tun Yau
March 31, 2014
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Sony is playing catch-up with demand for its latest Xperia Z2 flagship smartphone, and it’s losing: this latest round of delays will be the device only shipping to the UK and parts of Europe in May, which could have a spillover effect on its availability in this part of the world.

A statement provided by a Sony spokesperson reads:

“Xperia Z2 will be available in the UK during April and we are expecting to deliver to all consumers who have placed a pre-order through our key partners,” a Sony spokesperson said in a statement. “We are working tirelessly to maximise stock levels in April but currently we do not expect to meet the high demand across all our sales channels.”

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Hence, while Sony will honour its pre-orders placed through its partners (selected retail outlets and carriers), general sale of the device could be pushed another few weeks into early May, as opposed to the earlier mid-April timeline. The cause for this delay appears to be a “component manufacturing issue from a third party who make a part for the phone”, according to a UK retailer.

To date, Sony has not yet announced when the new Xperia Z2 will be available for sale in the US, as well as in Asia. The company has, however, opened a pre-order campaign in selected Sony Centre outlets in Malaysia, while our very own Storekini is also offering a pre-order of their own, with plenty of discounts and freebies.

For more information about the Sony Xperia Z2, check out our hands on post here.

(Source: CNET)

Follow us on Instagram, Facebook, Twitter or Telegram for more updates and breaking news. 

Tags: SonySony MobileSony Xperia Z2xperia z2xperia z2 malaysiaxperia z2 price
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