Tuesday, May 24, 2022
  • Hype
  • Murai
  • Lipstiq
  • Diva
  • Varnam
  • Moviedash
  • Autofreaks
Lowyat.NET
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
    • Notebooks
      • Compu-zone
    • Smartphones
      • Thundermatch
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables
No Result
View All Result
Lowyat.NET
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
    • Notebooks
      • Compu-zone
    • Smartphones
      • Thundermatch
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables
No Result
View All Result
Lowyat.NET
No Result
View All Result
Home Enterprise

Sony Mobile Might Abandon Entry Level Market Soon

by Chief Chapree
January 11, 2013
Sony Mobile Might Abandon Entry Level Market Soon
23
VIEWS
Share on FacebookShare on Twitter

In a move to put them on part with their closes rivals – Apple and Samsung – Sony Mobile is considering to take a step away from the entry level market. The outfit is planning to reach that objective in two years’ time according to Stephen Sneeden, Sony Mobile’s product marketing marketing for Xperia in an interview with CNET Asia at CES 2013.

“We’re ready to be a premium smartphone provider, logically then, at the very entry level is where you lose the ‘Sonyness’. And it’s where you cannot implement some of these wonderful things from Sony at such a low cost, we might leave the very entry tier to some other manufacturers,” – Stephen Sneeden, Product Marketing Manager for Xperia, Sony Mobile.

ADVERTISEMENT

The company will most probably continue to release mid-range devices with features and designs that spawn from flagship devices according to the needs of different markets. Nevertheless, Sneeden has stated that Sony Mobile “cannot compromise on the experience that the company is trying to show to the customer“, and lower-priced models still must have a “story to resonate“.

It is going to a bold move if Sony Mobile ultimately decides to go that route,  to say the least. That being said, we will not be surprised if the company managed to pull it off though judging from its track record of continuously producing solid flagship products such as the newly announced Sony Xperia Z and ZL.

[Source: CNET Asia]

Back to top
ShareTweetSendShare

ADVERTISEMENT

RELATED ARTICLES

WhatsApp Chat Feature
Apps

WhatsApp To No Longer Support iPhones On iOS 11 And Below

by Heirul Kamel
May 23, 2022

If you happen to be a heavy WhatsApp user on an older iPhone model, then we have some bad news...

Read more
huawei p50 pro leica
Photography

Huawei and Leica Partnership Is Officially Over

by Chief Chapree
May 23, 2022

Rumours regarding it have been quite persistent for the past few years but it is only today that Huawei has...

Read more
Xiaomi And Leica Announce New Long-Term Partnership
Mobile Phones

Xiaomi And Leica Announce New Long-Term Partnership

by John Law
May 23, 2022

Xiaomi and Leica officially announced a new long-term partnership, signalling what could be the end of the latter's exclusive relationship...

Read more
realme pad x china announced
Tablets

realme Pad X Unveiled; Launching In China Next Week

by Heirul Kamel
May 20, 2022

realme China has announced that it will be releasing yet another device to its tablet lineup this year. Unlike the...

Read more
Load More
No Result
View All Result

TRENDING TODAY

  1. 1
    Travel

    Thai AirAsia X Files For Bankruptcy Protection

  2. 2
    Photography

    Huawei and Leica Partnership Is Officially Over

  3. 3
    News

    Government To Implement Targeted Fuel Subsidy

  4. 4
    Transportation

    MRT Putrajaya Line Phase 1 To Launch On 16 June

  5. 5
    Hardware

    Illegear Unveils Flow External Liquid Cooling System For Laptops: Available For RM599

Lowyat.NET

Consumer Tech News & Reviews Malaysia

NETWORK

  • Hype
  • Murai
  • Lipstiq
  • Diva
  • Varnam
  • Moviedash
  • Autofreaks

ABOUT

  • Advertise
  • Careers
  • Privacy Statement
  • Contact Us
  • Editorial Policy
  • Terms & Conditions

©2022 LOWYAT MEDIA, LLC. ALL RIGHTS RESERVED.

No Result
View All Result
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
    • Notebooks
      • Compu-zone
    • Smartphones
      • Thundermatch
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables

©2022 LOWYAT MEDIA, LLC. ALL RIGHTS RESERVED.

We use cookies to improve your experience. Learn More.