A study has concluded that online presentation of telco plans has a greater ability to influence consumer choice than salespeople in a physical store. This is due to a greater ability to conduct resea…
Microsoft Study Finds Human Attention Span Now Shorter Than That Of A Goldfish
The older generation has long suspected that technology is shortening our attention spans, making it very difficult for us to concentrate on a single task. A study from Microsoft in the UK now has evi…
Aggression From Games Comes From Gameplay Mechanics, Not Content
A study into the link between increased aggression and videogames has found that it is how the game works that causes violent behaviour. Researchers from the Oxford Internet Institute created a study …
Ericsson Study Shows Increasing Demand For Mobile Data
Ericsson announced the results of a recently concluded study by the Ericsson ConsumerLab. The analysis covers data about mobile internet users across the Southeast Asia and Oceania region and how this…