On 3 March, Nintendo will enter yet another new era in the company’s history as its much-anticipated new console – Nintendo Switch – will be released throughout the world. In Malaysia though, the excitement seems to have been marred with the recent revelation of the console’s pricing for our market.
Before that, let me explained how Nintendo’s products are handled in Malaysia and South East Asia as the company does not establish a local office in this region. Nevertheless, its products have been brought into South East Asia by a Singaporean company called Maxsoft which has been Nintendo’s official distributor for the region for more than a decade.
In Malaysia, the company operates as M.M.Soft (Malaysia) Sdn Bhd. At the same time, Maxsoft itself is a subsidiary of a Japanese company called Active Boeki K.K which also has the distribution rights for Nintendo products in Middle East through several of its subsidiary over there.
With that, most of the established game retailers in Malaysia would turn to Maxsoft in order to obtain Nintendo products for their stores. While there are several game shops that have begun taking pre-order since last month, only Gamers Hideout and Impulse Gaming has revealed the full pricing of the Switch – as shown below:
If you wondering whether the compulsory bundling is limited to these two well-known retailers, that’s not the case since another retailer has similar listing as well even though its yet to reveal its own pricing for the console. In fact, this should be the case for most retailers out there as our industry sources have pointed out that “the bundling order comes from the top of the chain”.
Not only that, we have since learned that things are generally the same in Singapore as well although there are obviously some differences in terms of pricing. For more, check out our next article where we will cover the differences between the pricing of Nintendo Switch in Malaysia, Singapore, Japan, and United States. You might be surprised.