Apple could be set to include Beats Music in its new versions of iOS starting from next year onwards. The music streaming service will supposedly be bundled with iOS devices and will be included as a standard feature in a future update to iOS some time in early 2015. According to a report from Financial Times, the service will continue to use its subscription-based model and will likely be rebranded.
Apple is also supposedly reducing the price for Beats Music subscriptions. The current subscription rate stands at US$ 10 (RM33.65) per month or US$100 (RM336.50) per year, users who purchase the subscription can also use the music streaming service on up to three devices. Apple is looking to reduce the aforementioned figures to US$5 (RM16.83) making it cheaper than Spotify’s optional subscription fee of US$9.99(RM33.62) per month. It should also be noted that the monthly subscription fees for Spotify in Malaysia is RM 15.
It will definitely be interesting to see how the Beats Music fares among other music streaming services now that it has been acquired by Apple. Only time will tell whether or not a rebranding or a reduction in subscription fees will help against its well-established competitors such as Spotify or Soundcloud, especially when said competitors offer the service for free.
[Source: MacRumours ]