Like it or not, it looks like WhatsApp will remain as the most popular mobile messaging app. Despite being acquired by Facebook and facing a major outage shortly after, thus causing newer messaging apps like Telegram to rise up pretty quickly, WhatsApp is still being widely used and has just hit a new record for the maximum number of messages processed in 24 hours – a whopping 64 billion.
WhatsApp sent out a tweet several hours ago saying that the number consists of 20 billion messages sent (inbound) and 44 billion messages received (outbound) by their users. The figures don’t match because include group messages so if one person sends a message to a group of 10 users, it is 1:10 inbound:outbound.
64 billion is without a doubt a huge number, just a year ago, WhatsApp was only processing about 27 billion messages a day, showing that the app is growing rapidly despite the series of events happening with the company. When WhatsApp was first acquired by Facebook, many people considered switching to other mobile messaging apps, and Telegram soared its way to the top apps in the App Store. WhatsApp’s CEO Jan Koum even wrote a blog post telling its users to come back but with this new record, I’m pretty sure he has got nothing to worry about anymore…for now at least.