Saturday, January 28, 2023
  • Hype
  • Murai
  • Lipstiq
  • Diva
  • Varnam
  • Moviedash
  • Autofreaks
Lowyat.NET
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables
No Result
View All Result
Lowyat.NET
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables
No Result
View All Result
Lowyat.NET
No Result
View All Result
Home Events

adidas Malaysia Launches the Nitrocharge 1.0 Football Boots, Built for The Engine Player Profile

by Pang Tun Yau
May 31, 2013
10
SHARES
Share on FacebookShare on Twitter

adidas-nitrocharge-4

adidas Malaysia has launched the new Nitrocharge boot, the company’s latest boot silo in its portfolio. Aimed at complementing a player profile adidas labels as “the engine”, the new adidas Nitrocharge boots strikes the perfect balance between comfort, protection and energy retention.

Featuring innovative new technologies such as the ENERGYSLING band and ENERGYPULSE sole plate, the new boots made their official debut at last weekend’s UEFA Champions League final and was worn by Bayern Midfielder Javi Martinez.

adidas-nitrocharge-1

Article continues after the break.

Designed for the “next generation” footballer, adidas reportedly spent two years in R&D to develop the new boot silo. After working with famed sports data company Opta, adidas found that there is a new, modern player profile called “the engine” – the player who gives 150% in every game, who covers every blade of grass on the pitch, and contributes both in defence and attack. As such, adidas crafted the new Nitrocharge boot with innovative technologies to retain energy as well as provide proper protection for sensitive tackle zones.

adidas-nitrocharge-6

 

adidas-nitrocharge-2

The ENERGYSLING technology found on the new adidas Nitrocharge 1.0 elite boots wraps around the midsole, and supports sidecut and quick turning movements on the pitch, which increases player reaction time. Also, the front portion of the sole plate features a zig-zagging ENERGYPULSE strip made from highly elastic materials. Inspired by the energy retention properties of a spring, the ENERGYPULSE strip provides optimum energy return during the off-toe phase of sprinting.

ADVERTISEMENT

adidas-nitrocharge-3

 

adidas-nitrocharge-5Protection pads are prominent both on the SPRINTFRAME heel counter as well as above it

In addition, players wearing the Nitrocharge 1.0 boots will also be happy to know that the Achilles tendon is well protected while wearing the boots, as active protection pads help absorb any nasty impacts from ill-timed tackles. There is also a protection mesh layer around the foot for other less-sensitive areas of the foot.

Finally, like other elite footwear in the adidas portfolio, the new Nitrocharge also features a miCoach SPEED_CELL, which collects data from every match and training session to help improve a player’s performance over time.

adidas-nitrocharge-7

adidas-nitrocharge-8

adidas-nitrocharge-9Some of the accessories that are released alongside the new adidas Nitrocharge boot

Football fans will be seeing more of their players sporting the new Nitrocharge 1.0 boots very soon, with “Engine” players such as Martinez, Daniele De Rossi from Roma, Dani Alves from Barcelona, as well as PSG’s Ezequiel Lavezzi.

The new adidas Nitrocharge football boots is available from today at a retail price of RM730 at all adidas Sports Performance Concept Stores nationwide, as well as participating aL-ikhsaN Sports Outlets. For more information about the new adidas boot, head on to adidas.com/football.

Follow us on Instagram, Facebook, Twitter or Telegram for more updates and breaking news. 

Tags: adidasadidas footballadidas nitrocharge
Back to top
Share4Tweet3SendShare

RELATED ARTICLES

Nike Adapt Adidas
News

Adidas Suing Nike For Allegedly Infringing Nine Of Its Tech Patents

by Heirul Kamel
June 15, 2022
Adidas ZNE 01 FWD-02 TWS Earbuds ANC Zound
Audio

Adidas Announces Three New TWS Earbuds Developed By Zound Industries

by Heirul Kamel
October 28, 2021
Audio

Solar-Powered Adidas Headphones Are In The Works

by Chief Chapree
July 12, 2021
Collectibles

LEGO Adidas Originals Superstar Shoe Arriving To Malaysia Next Month; Retailing At RM449

by Heirul Kamel
June 19, 2021
Load More

ADVERTISEMENT

LOWYAT.TV

No Result
View All Result

TRENDING TODAY

  1. 1
    Fintech

    Touch ‘n Go To Be Scrutinise By KPDN’s Task Force Soon

  2. 2
    Entertainment

    Malaysia’s First IMAX With Laser Hall Is Now Open At GSC IOI City Mall East

  3. 3
    Automotive

    The First TNB Electron DC Fast Chargers Are Now Operational

  4. 4
    Fintech

    Touch ‘n Go To Provide Clarification Regarding Visa Card Issues To Government

  5. 5
    Events

    adidas Malaysia Launches the Nitrocharge 1.0 Football Boots, Built for The Engine Player Profile

Consumer Tech News & Reviews Malaysia

NETWORK

  • Hype
  • Murai
  • Lipstiq
  • Diva
  • Varnam
  • Moviedash
  • Autofreaks

ABOUT

  • Advertise
  • Careers
  • Privacy Statement
  • Contact Us
  • Editorial Policy
  • Terms & Conditions

©2022 LOWYAT MEDIA, LLC. ALL RIGHTS RESERVED.

No Result
View All Result
  • News
    • Lifestyle
    • Computing
    • Hardware
    • Internet
    • Rumours & Leaks
    • Software
  • Forums
    • Kopitiam
    • Tradezone
    • Property Talk
    • Finance & Business
    • Fast and Furious
  • Gaming
    • PC Gaming
    • Console
    • Esports
  • Mobile
    • Apps
    • OS
    • Tablets
    • Phones
    • Telco
      • Celcom
      • DiGi
      • Maxis
      • Tune Talk
      • U Mobile
      • Buzzme
  • Pricelists
    • Hardware
      • Compu-zone
      • Viewnet
      • Thundermatch
      • Sri Computers
  • More
    • Automotive Tech
    • Drone
    • Enterprise
    • Entertainment
    • Fashion
    • E-Hailing
    • Wearables

©2022 LOWYAT MEDIA, LLC. ALL RIGHTS RESERVED.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
We use cookies to improve your experience. Learn More.