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Rumour: HTC Looking To Sell Vive VR Business

by Farhan
August 25, 2017
The HTC Vive is a virtual reality headset offering the most immersive experience of any VR package -- plunging people into other worlds at a moment's notice. Powered by Valve's Steam VR technology, the HTC Vive sets new industry standards in graphic quality and audio fidelity, and brings VR one step closer to mass market. HTC Vive Developer Edition made its debut at Mobile World Congress on March 1, 2015 in Barcelona, along with other HTC innovative announcements. (PRNewsFoto/HTC)

The HTC Vive is a virtual reality headset offering the most immersive experience of any VR package -- plunging people into other worlds at a moment's notice. Powered by Valve's Steam VR technology, the HTC Vive sets new industry standards in graphic quality and audio fidelity, and brings VR one step closer to mass market. HTC Vive Developer Edition made its debut at Mobile World Congress on March 1, 2015 in Barcelona, along with other HTC innovative announcements. (PRNewsFoto/HTC)

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HTC is looking to sell off its Vive VR business according to sources close to the matter. The source also claimed that the company is looking into a sale of the entire company as well. Although that seems less likely to happen.

The Taiwanese company is said to be in talks with various companies to get rid of its Vive division, but may instead spin it off into its own business. Word is that Google is involved in the discussion, but there has been no confirmation that the internet giant is interested in more virtual reality technology.

HTC could end up selling the entire business, seeing that it’s market share has dropped to barely two percent worldwide. Bloomberg does not believe that this will happen, since the company has a reasonably diverse portfolio. Which may turn off potential buyers who would like a more focused purchase.

None of the parties involved are commenting on the report. Which is not anything surprising. However, it’s no surprise that HTC is looking towards a sale of the business. The company failed to make a splash with its latest flagship smartphone, while there’s no word on the number of sales generated by the Vive. It would probably be safe to assume that the premium VR headset hasn’t sold that many units.

[Source: Bloomberg]

Filed Under HTCVirtual RealityViveVR
Updated 11:43 am, Fri, 25 August 17
https://lowy.at/nkhnk
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