Looks like Xiaomi will not be the only Chinese smartphone company releasing a pair of premium headphones. The Mi Headphones, which we reviewed last week, looks set to compete soon with Meizu’s premium headphones which will be launched tomorrow. What’s interesting is the fact that Meizu is collaborating with not just one renowned headphone makers, but two!
AKG is an Austrian company specialised in in audio gear, and the brand is now owned by Harman. Its area of expertise obviously does not lie just in headphones, as it is also famous for other audio equipment including microphones and wireless audio systems.
In fact, Meizu has previously announced that the company had reached an agreement with AKG for the Austrian company to be a technology partner with Chinese company. Interestingly, Meizu actually started out as a company making mp3 players, and its high-end smartphones including the MX4 and MX4 Pro boasts impressive audio hardware.
Beyerdynamic, on the other hand, is a German audio equipment manufacturer specialising in high-end audio equipment. Its association with Meizu is rubber-stamped with Meizu’s latest teaser, clearly showing the Beyerdynamic logo.
Hence, for tomorrow’s launch, it would appear that Meizu is ready to launch not just one, but two premium headphones in collaboration with brands that have audio pedigree. It appears that Meizu is likely to one-up Xiaomi with these products, especially given the brands it has associated with. However, Meizu is keeping its cards very close to its chest, with just the teasers above to show.
Plus, given the competitive Chinese market, it is very likely that the Meizu headphones launched tomorrow will go straight up against Xiaomi’s recently-launched Mi Headphones, which is priced at RM319 in Malaysa, or about $99.