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Will.i.am Teams Up With Gucci Timepieces to Make Luxury Smartband

by Huei Song
March 20, 2015
Will.i.am Smartband with Gucci
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Will.i.am Smartband with Gucci

Will.i.am is no stranger in the tech industry. The artist has got several gadgets branded after him including a wearable called Puls, and now, it looks like he wants to work on a luxury smartband too. Will.i.am recently announced that he is working with Gucci Timepieces to launch a standalone smartband called Gucci i.am+.

The smartband is a standalone wearable that does not require a mobile device to work. It is able to make and receive calls, send and receive messages and emails, has built-in storage, is able to track fitness, and even has a “sophisticated personal assistant” activated by voice command – Google Now perhaps? Sadly though, further details to the band have not been mentioned, but it does seem pretty similar to the Puls band announced last year.

Gucci Timepieces at Baselworld 2015

“In developing together a device that is both fashionable and technologically advanced, we will create something that is unique in the marketplace. From the very start, I coined the term ‘fashionology’, a merging of the worlds of fashion and technology, which is exactly what this collaboration with Gucci represents.” – Will.i.am.

If you have the money, would you invest in a luxury branded smartband, or go with a safer choice like the Apple Edition Watch?

(Source: Vogue via: Engadget)

Filed Under Will.i.am
Updated 10:09 am, Fri, 20 March 15
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