Will.i.am is no stranger in the tech industry. The artist has got several gadgets branded after him including a wearable called Puls, and now, it looks like he wants to work on a luxury smartband too. Will.i.am recently announced that he is working with Gucci Timepieces to launch a standalone smartband called Gucci i.am+.
The smartband is a standalone wearable that does not require a mobile device to work. It is able to make and receive calls, send and receive messages and emails, has built-in storage, is able to track fitness, and even has a “sophisticated personal assistant” activated by voice command – Google Now perhaps? Sadly though, further details to the band have not been mentioned, but it does seem pretty similar to the Puls band announced last year.
“In developing together a device that is both fashionable and technologically advanced, we will create something that is unique in the marketplace. From the very start, I coined the term ‘fashionology’, a merging of the worlds of fashion and technology, which is exactly what this collaboration with Gucci represents.” – Will.i.am.
If you have the money, would you invest in a luxury branded smartband, or go with a safer choice like the Apple Edition Watch?