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Unprecedented Demand for Sony Xperia Z2 Delays Europe Availability to May

by Pang Tun Yau
March 31, 2014
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Sony is playing catch-up with demand for its latest Xperia Z2 flagship smartphone, and it’s losing: this latest round of delays will be the device only shipping to the UK and parts of Europe in May, which could have a spillover effect on its availability in this part of the world.

A statement provided by a Sony spokesperson reads:

“Xperia Z2 will be available in the UK during April and we are expecting to deliver to all consumers who have placed a pre-order through our key partners,” a Sony spokesperson said in a statement. “We are working tirelessly to maximise stock levels in April but currently we do not expect to meet the high demand across all our sales channels.”

Hence, while Sony will honour its pre-orders placed through its partners (selected retail outlets and carriers), general sale of the device could be pushed another few weeks into early May, as opposed to the earlier mid-April timeline. The cause for this delay appears to be a “component manufacturing issue from a third party who make a part for the phone”, according to a UK retailer.

To date, Sony has not yet announced when the new Xperia Z2 will be available for sale in the US, as well as in Asia. The company has, however, opened a pre-order campaign in selected Sony Centre outlets in Malaysia, while our very own Storekini is also offering a pre-order of their own, with plenty of discounts and freebies.

For more information about the Sony Xperia Z2, check out our hands on post here.

(Source: CNET)

Filed Under SonySony MobileSony Xperia Z2xperia z2xperia z2 malaysiaxperia z2 price
Updated 12:26 pm, Mon, 31 March 14
http://lowy.at/oBiyv
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