At Samsung’s technology seminar held in Singapore recently, we have confirmed with a spokesperson from Samsung Malaysia that the company’s new SUHD TVs – which were announced back at CES 2016 – may be launched in Malaysia by the end of May 2016.
Just like last year’s offerings, these new SUHD TVs are running on Samsung’s own operating system, Tizen. However, there are several noteworthy changes with these new TVs, such as the introduction of an improved quantum dot technology. According to Samsung, this means its SUHD TVs are optimised for viewing in both dark and well-lit rooms. These TVs apparently have a peak brightness of 1,000 nits as well; Samsung claims it is the only company that has managed to do this.
Samsung also elaborated at the technology seminar on the importance of letting consumers know the difference between true 4K TVs and those that are merely marketed as one. The company explained that many so-called “4K televisions” actually have a 3K panel: these TVs have an RGBW sub-pixel arrangement instead of conventional RGB, which does not look as sharp as the latter. Of course, Samsung’s new SUHD TVs use the more desirable RGB sub-pixel arrangement.
Image credit: AVSForum
Example of an RGBW sub-pixel arrangement
The Samsung representative we have spoken to mentioned that the company is planning to launch its 2016 SUHD TV lineup in Malaysia by the end of May to early June 2016. It will be interesting to see how these new televisions will compete with Sony’s latest offerings.
