Toshiba officially launched the Z770R, the brand’s most advanced TV, to date. The TV utilises Mini LED display technology, and is also part of its high-end REGZA Series.
Specs-wise, the Z770R comes in three sizes: 65-inch, 75-inch, and 85-inch. All models feature the same 165Hz refresh rate that Toshiba is advertising with the range. ”
Motion clarity is essential for gaming, sports, and cinematic action, and the Z770R excels with a native refresh rate up to 165Hz. This high refresh rate eliminates motion blur and ghosting, ensuring that fast-moving content remains crisp and clear. Whether you’re tracking a football across the pitch or dodging an ambush in an FPS game, every frame is delivered with surgical precision.”
The Mini LED technology featured in the Z770R means that the TV supports Full Array Local Dimming, allowing it to precisely control the brightness of individual zones across the panel. Similar to OLED, it also produces deeper blacks and flashbang-levels whites, while QLED Colour provides a bright, saturated colour palette.
The Z770R series also features Toshiba’s REGZA AI technology, encompassing Picture, Sound, Pilot, and Gen AI. All powered by a third generation REGZA Engine ZRi.
REGZA AI Sound uses AI-based real-time optimization to analyze scenes and surroundings, enhancing voices, music, and effects for clearer, more dynamic audio without manual adjustment. On the other hand, the REGZA AI Pilot includes REGZA AI Gaming and AI Energy Saving, delivering a personalized and energy-efficient viewing experience by automatically optimizing gaming experience and power settings based on your habits and environment.
“REGZA Gen AI brings next-level convenience and personalisation with four intelligent features. AI Voice Assistant offers real-time support directly on your TV, just ask, and get help instantly without needing a call centre. AI Recommendation goes beyond suggestions by adding storylines and background info to help users choose what to watch. AI Picture Book creates personalised six-page stories in Kids Mode, nurturing creativity and family moments. AI Screen Saver turns your screen into dynamic, AI-generated art.”
Lastly, all Z770R models feature a built-in ZR 2.1.2 surround system that supports REGZA Poer Audio Extreme and Dolby Atmos. Pricing for the Toshiba Z770R starts from RM7,299 to RM12,999. It is already available and can be purchased at all authorised resellers and participating retail outlets.
(Source: Toshiba, Toshiba PR)
