Sony has launched its new Digital Single-lens Reflex (D-SLR) camera α200, the successor model to the α100. Positioned as an entry-class model, the α200 combines advanced SLR features and other digital imaging innovations by Sony, offering 10.2mega-pixel high resolution CCD, BIONZ image processing engine and ISO3200 sensitivity

Its built-in Super SteadyShot image stabilization which is compatible with all Sony α lenses.It is also coupled with other features like D-Range Optimizer, anti-dust protection system, high precision centre-cross 9-point autofocus sensor incorporating Sony’s unique eye-start activation and a long battery life of up to 750 shots on a single charge. 

The  Sony α200 is available at a RRP of RM1,999. Read on for more info and specs.

The α200 incorporates several key technologies and features that assure excellent picture quality and results under a wide range of shooting conditions:

Effective 10.2 mega-pixel CCD, BIONZ Image Processing Engine, D-Range Optimizer and High ISO Sensitivity for True-to-life Image Quality

The α200 features a 10.2 mega-pixel APS-C size (23.6mm x 15.8mm) CCD sensor and BIONZ image processing engine, a lethal combination of hardware and software which pushes the performance of the α lenses to the limits and delivers images that are rich in detail, contrast and colour while ensuring low noise than ever before.  The exposure accuracy and white balance performance have also been improved upon, enabling a more natural and accurate image reproduction.

The α200 also incorporates the enhanced D-Range Optimizer which ensures more natural, evenly-exposed pictures, especially when shooting high-contrast and strong backlit scenes. The exposure and tone of images are automatically adjusted according to shooting conditions and users can select from Standard Mode to optimize brightness and contrast of the entire image or Advanced Mode to optimize separate areas of the image, resulting in more natural images as perceived by the human eye.

The α200 also offers ISO3200 sensitivity, currently the highest level among entry-class D-SLR cameras.    Faster shutter speeds reduce blurring and increase shooting opportunities in low-lit places and the High ISO Noise Reduction² feature activates at ISO1600 or ISO3200 setting to minimize graininess of the finished image.          

Super SteadyShot and Anti-Dust System Deliver Sharper & Spot-free Images

The popular body-integrated Super SteadyShot image stabilization system in the α series has been enhanced in the α200 with an improved control algorithm which enables users to shoot at shutter speeds of 2.5 to 3.5 steps slower.  This prevents blurring caused by camera shake and is especially useful for scenes which normally require a tripod or flash. 

The α200 also has a special anti-dust coating on the low-pass filter to prevent dust build-up.  In addition, the Super SteadyShot anti-vibration mechanism is activated to dislodge dust each time the camera is turned off.  Both methods free the user the hassle of manually cleaning the camera and editing spots on the images.

High Performance Centre-Cross 9-Point Autofocus System and Sony's Unique Eye-Start Activation

With the wide coverage of the centre-cross 9-point autofocus sensor and Sony's unique Eye-Start activation, the user can automatically focus on the object by looking through the viewfinder and capture the subject immediately.  Lens drive time has been greatly reduced compared to α100 and response further enhanced by employing the same motor as used in the high-end α700 model.   With the improved autofocus control algorithm, low contrast and fast moving subjects can be easily focused on, enabling quick capture at the precise moment.

Easy-to-view large 2.7-inch Clear Photo LCD Plus Display

The generous 2.7" Clear Photo LCD Plus display features a high 230,000 pixel resolution for accurate reproduction of the fine details and subtle tones.  Its wide viewing angle enables the user to view, playback and share images with everyone viewing the display at any angle.  In addition, users can also check the brightness and colour balance of captured images, as well as do fast search for images on the index displays.

Expanded Creative Styles for Image Finishing

For the perfect finishing, the Creative Style function allows users to select from 8 different pre-set finish modes - Standard, Vivid, Portrait, Landscape, Night view, Sunset, Black and White and Adobe RGB - to customise the contrast, saturation and sharpness of the image and to suit the scene and user's intention.

Specifications for α200