Motorola brought a new generation of its ROKR family of music products to Asia with the introduction of the ROKR E8 entertainment handset, along with the EQ5 and EQ7 wireless speaker systems and the EQ3 compact foldable speaker. The new ROKR products offer you a complete system designed for the way you enjoy music, whether you want a private moment on the go or an instant party wherever you want it.

“ROKR E8 is a no compromises device – it’s both an MP3 player that makes great phone calls and a mobile phone designed to entertain you,” enthused Ian Chapman-Banks, Motorola Vice President, Asia Pacific Marketing, Mobile Devices. “Even better, with our unique ModeShift technology and a comprehensive suite of accessories that bring the music to life, we’ve created a mobile phone that matches or is superior to stand alone audio devices.”  

The Motorola ROKR E8 is already available in the market at a retail price of RM1,199. Read on for more info and specifications. 

At the heart of the new generation is the ROKR E8, a device that not only makes no compromises in function, it delivers the music experience you have been waiting for:

• ModeShift technology transforms the device from phone to music player with the touch of a button

• Innovative haptics technology provides tactile response when a virtual key is pressed

• FastScroll navigation wheel allows for scrolling through thousands of songs with the slide of a thumb

• Patented CrystalTalk technology delivers outstanding call clarity even in noisy environments

• Windows Media Player 11 compatibility enables easy transfer of tunes from the PC to the device

Motorola designed ROKR E8 to make it easier for you to rock or talk and to jump from one to the other. Using breakthrough ModeShift technology from Motorola, the quad-band GPRS/EDGE device presents users with only the controls they need, at the time they need them, instantly transforming from music player to phone with the touch of a button. 

When powered off, the surface of ROKR E8 is smooth, with no visible keys. Power on the device and it presents a virtual numbered keypad on the front surface.  With one "press" of the virtual music key, the phone keypad disappears and control keys for the music player - play, pause, fast forward and rewind - appear in its place. 

Yet, ROKR E8 is more than just a "touch"-operated device.  Using innovative vibrating haptics technology, the device provides the tactile feedback consumers expect from a traditional keypad, providing confirmation they have pressed a virtual key. 

ROKR E8 also marks the debut of the new FastScroll navigation wheel from Motorola, a variable-speed touch control that lets consumers easily scroll through all of the contents stored on the device.  With a gentle slide of the thumb, the wheel quickly scrolls through your music (music mode), contacts (phone mode), calendar (phone mode), or multimedia (imaging mode) content. Information is easily viewed on the landscape 2.0" QVGA display. 

In music mode, ROKR E8 delivers great sound through a three-dimensional stereo feature that enhances two-channel audio and an on-board equalizer.  Music can be enjoyed on the built-in speaker, with a compatible Bluetooth enabled stereo headset¹, or through a wired headset plugged into the 3.5mm jack. 

ROKR E8 also helps consumers discover new music with a built-in FM radio and support for Song ID2. Song ID2 is a great feature that recognizes and displays tune information. Users only need to point the phone at the source of a nice tune and at the simple click of a button, the phone analyses and displays the song title, artist and even the album art. The 2GB internal memory can store up to 1,500 songs, and the external memory is expandable up to 4GB with an optional microSD card.  Music transfers quickly with USB 2.0 and is also compatible with Windows Media Player 11.  

In phone mode, ROKR E8 provides outstanding voice quality using Motorola CrystalTalk technology.  The powerful device can receive calls while downloading or playing music, text messaging, surfing the Web or taking pictures.  Quality construction and materials help make ROKR E8 durable and reliable, and a high gloss front, aluminium soft touch back, spun metal side keys and engraved banding offer the modern style expected from Motorola. 

"Of all the regions in the world, Asia is the acknowledged leader in mobile music," said Chapman-Banks. "Motorola crafted E8 to deliver a mobile experience that matches the driving rhythm of the Asian lifestyle."

Specifications

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