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HP today extended its printing leadership with the introduction of the HP
LaserJet M1120 and M1522 MFP series to meet the growing need of small and
medium businesses (SMBs) for improved productivity, professional results and
better bottom-lines. These MFPs are designed as affordable tools in helping
SMBs in achieving infinite growth and productivity possibilities. The new multi-function printers (MFPs) will complement HP's existing
printing portfolio and provide even more options for SMBs seeking innovative
and reliable multi-function devices that deliver high quality prints, scans
and copies at an affordable price. They also bear HP's "5-star" MFP assurance
of delivering innovation, productivity, quality, a best user experience and
reliability.
Drawing on HP's limitless innovation, the new lineup will include
industry-leading technologies and features that are typically available only
with HP's robust workgroup and departmental-class LaserJet devices such as
fast print, copy, scan and fax speed, patented spherical toner formula for outstanding
print quality and Instant-on Technology.
HP continues to be the preferred MFP brand of SMBs in Asia Pacific as
evidenced by HP's market leadership and retention of it's no. 1 market
position for 19 straight quarters. According to IDC, HP experienced 34%
year-on-year growth in MFP unit shipments to the SMB segment for Q32007 in
Asia Pacific (excluding Japan).
"HP is committed to addressing the ever-increasing and demanding
productivity needs of the SMB segment in Asia Pacific," said Yan Yoke Ping, Country
General Manager, Imaging and Printing Group HP Malaysia. "To this end, we
continually harness our limitless innovation to make industry-leading
technologies available in affordable products like the HP LaserJet M1220 and
M1522 MFP series that enable SMBs to achieve infinite possibilities."
Delivering 5-star MFP Assurance
The HP LaserJet M1120 and M1522 MFP series share the
following class-leading technologies that enable SMBs to increase their
productivity:
HP
Instant On
- HP's Instant On technology helps boosts productivity by delivering the
first page in as little as 8.5 seconds from PowerSave mode. For typically
small print jobs of three to five pages, this enables a Time to Completion
(TTC) rate that is nearly three times as fast from PowerSave (standby) mode
than devices without it.
HP
Instant-On Copy - HP's Instant-On Copy increases productivity by letting users
begin their scans and copying jobs almost immediately. This drastically
reduces scanning or copying time, unlike conventional scanners that have
fluorescent tubes which require a warm up time. HP Instant-On Copy utilizes
LED technology that does not require a warm up time and consumes four times
less energy in idle mode and 1.4 times less energy in copy mode, helping to
reduce power consumption.
HP
Spherical Monochrome Toner - HP's spherical monochrome toner enables
users to produce impressive looking documents. This patented toner consists
of consistently-sized, round toner particles that are composed of a wax core
for even melting during the printing process. Unlike conventional toners that
are ground from carbon blocks, HP's spherical monochrome toner is chemically
grown and the uniform round size and shape, and even melting properties of
the particles increase the precision of toner placement to deliver bold,
crisp text and sharper images.
HP
Smart Printing Technology - With HP's Smart Printing Technology, the
all-in-one print cartridges have smart chips that are designed to work with
the MFP to automatically optimize print quality and provide alerts when
supplies are running low. HP Smart Printing Technology can also estimate how
many pages can still be printed from a particular print cartridge, will send
alert messages when supplies are low or out, and can help users automatically
re-order supplies.
HP LaserJet M1120 MFP Series
The HP LaserJet M1120 MFP series is a highly affordable and
easy-to-use MFP device with class leading technologies that are designed to
increase the productivity of SMBs. Priced from RM989 only, it is HP's most
affordable LaserJet MFP series to date and provides SMBs with the performance
and reliability that customers have come to expect from the HP LaserJet
brand. Its outstanding value is further enhanced with productivity-boosting
features that are typically available only with HP's robust workgroup and
department-class LaserJet devices.
- Increase
productivity with fast print and copy speeds up to 20ppm, and scan speeds up
to 12ppm.
- Easily
manage the HP LaserJet M1120 MFP series with an intuitive control panel that
includes a two-line, high-resolution display.
- Perform
complex tasks quickly with a powerful 230 MHz processor and 32 MB device
memory.
- Experience
high-end printing with every original HP print cartridge -- the all-in-one
cartridge and toner are specifically designed with the MFP to deliver
consistent, professional quality and reliable, hassle-free printing.
-
Enhance productivity with easy
supplies management tools - receive convenient alerts and easily shop for
supplies using HP SureSupply.
- With
efficient host-based printing, the print driver processes print jobs by
utilizing the process power and memory of the host computer, rather than the
MFP's memory.
HP LaserJet M1522 MFP Series
Also introduced is the HP LaserJet M1522 MFP series is a full
featured device that delivers a high-end HP LaserJet printing experience and
productivity-boosting print, fax, scan and copy functionality at an
affordable price. It also includes additional features such as an automatic
document feeder, networking and comprehensive fax capability.
-
Increase productivity with fast
print and copy speeds of up to 24ppm.
- Enjoy
enhanced fax capabilities with fax speeds of up to 33.6 kbps, digital storage
for up to 300 pages, a private receive feature to securely store faxes and
Fax/Tel to determine if the call is a voice or fax call.
- Quickly
manage and process multiple stacks of documents with the 50-sheet ADF,
125-sheet output bin,10‑sheet priority input tray and 250-sheet multipurpose
input tray.
- HP
print system management tools enhance productivity by tracking and
consolidating supply orders. HP print cartridges include built-in
intelligence to communicate with the MFP and provide alerts to help customers
easily shop for replacement supplies through HP SureSupply.
- Perform
complex tasks quickly with a powerful 450 MHz processor and 64 MB device
memory.
- Easily
print documents with high-end printer languages, including PCL5e, PCL6 and HP
postscript level 3 emulation.
- Secure
the HP LaserJet M1522 MFP series using the integrated Kensington Lock slot
and a cable lock (cable lock sold separately via a third-party vendor).
- Save
time with HP's powerful printer management tools, including HP ToolboxFX, HP
Easy Printer Care Software, HP Web Jetadmin and
the HP Universal Print Driver.
HP LaserJet M2727 MFP Series
The HP LaserJet
M2727 MFP (multi-function printer) series is designed for small and
medium businesses
and small work teams of up to five users where speed and
productivity are
critical. The high-powered and fully loaded HP LaserJet M2727 MFP series
features fast print and copy speeds, no-wait HP Instant-on Technology for a
fast first page out, and enhanced paper handling for maximum productivity.
Designed for worry-free operation, the M2727 series is an ideal printer for
users looking to increase business efficiency.
- Increase productivity with fast print speeds of up to 27 pages
per minute (ppm);
- With no-wait HP Instant-on Technology from ready or power-save
mode, print the
first page
two-times faster than devices without it;
- Enjoy reliable, high-quality printing at 1200 dpi;
- Experience worry-free operation and refresh the system each time
reliable Original
HP print
cartridges are installed;
- HP print cartridge technology and toner are "tuned" for the MFP
to ensure consistent,
professional
results;
- HP Smart Printing technology enables alerts that notify users
when supplies are low,
and links to HP
SureSupply for ordering of replacements whenever it's convenient;
- Easily handle demanding jobs with HP PCL and HP postscript level
3 emulation
driver support;
- Perform complex tasks quickly with a powerful 450 MHz processor
and 64 MB HP
RAM memory
(expandable to 320 MB);
- Fax documents at up to 33.6 kbps and enjoy digital storage for
up to 600 pages;
- Rely on default copy collation, standard two-sided printing to
conserve paper, and
an electronic
stapler for up to 20 pages;
- Share resources easily, efficiently and securely with fast,
value-featured networking;
- Choice of two Original HP print cartridge options - one for
high-performance
everyday printing
and the other for use in high-volume printing environments.
Pricing and availability
Estimated Asia Pacific street
price for the HP LaserJet M1120 MFP series - HP Laserjet M1120 is RM989 and
the HP LaserJet M1120N MFP is RM1249. Both products are available now across
Asia Pacific.
Estimated Asia Pacific street
price for the HP LaserJet M1522n MFP is RM1429 and the HP LaserJet M1522nf
MFP is RM1599. Both products are available now across Asia Pacific.
Estimated Malaysia street
price for the HP LaserJet M2727nf MFP is RM2, 629 and the HP LaserJet
M2727nfs MFP is RM3, 399. Both products are available now in Malaysia.
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