Apple® today introduced iPhone, combining three
products—a revolutionary mobile phone, a widescreen iPod® with touch
controls, and a breakthrough Internet communications device with
desktop-class email, web browsing, searching and maps—into one small
and lightweight handheld device. iPhone introduces an entirely new user
interface based on a large multi-touch display and pioneering new
software, letting users control iPhone with just their fingers. iPhone
also ushers in an era of software power and sophistication never before
seen in a mobile device, which completely redefines what users can do
on their mobile phones.
“iPhone is a
revolutionary and magical product that is literally five years ahead of
any other mobile phone,” said Steve Jobs, Apple’s CEO. “We are all born
with the ultimate pointing device—our fingers—and iPhone uses them to
create the most revolutionary user interface since the mouse.”
iPhone is a Revolutionary Mobile Phone
iPhone
is a revolutionary new mobile phone that allows users to make calls by
simply pointing at a name or number. iPhone syncs all of your contacts
from your PC, Mac® or Internet service such as Yahoo!, so that you
always have your full list of up-to-date contacts with you. In
addition, you can easily construct a favorites list for your most
frequently made calls, and easily merge calls together to create
conference calls.
iPhone’s pioneering
Visual Voicemail, an industry first, lets users look at a listing of
their voicemails, decide which messages to listen to, then go directly
to those messages without listening to the prior messages. Just like
email, iPhone’s Visual Voicemail enables users to immediately randomly
access those messages that interest them most.
iPhone
includes an SMS application with a full QWERTY soft keyboard to easily
send and receive SMS messages in multiple sessions. When users need to
type, iPhone presents them with an elegant touch keyboard which is
predictive to prevent and correct mistakes, making it much easier and
more efficient to use than the small plastic keyboards on many
smartphones. iPhone also includes a calendar application that allows
calendars to be automatically synced with your PC or Mac.
iPhone
features a 2 megapixel camera and a photo management application that
is far beyond anything on a phone today. Users can browse their photo
library, which can be easily synced from their PC or Mac, with just a
flick of a finger and easily choose a photo for their wallpaper or to
include in an email.
iPhone is a quad-band
GSM phone which also features EDGE and Wi-Fi wireless technologies for
data networking. Apple has chosen Cingular, the best and most popular
carrier in the US with over 58 million subscribers, to be Apple’s
exclusive carrier partner for iPhone in the US.
iPhone is a Widescreen iPod
iPhone
is a widescreen iPod with touch controls that lets music lovers “touch”
their music by easily scrolling through entire lists of songs, artists,
albums and playlists with just a flick of a finger. Album artwork is
stunningly presented on iPhone’s large and vibrant display.
iPhone
also features Cover Flow, Apple’s amazing way to browse your music
library by album cover artwork, for the first time on an iPod. When
navigating your music library on iPhone, you are automatically switched
into Cover Flow by simply rotating iPhone into its landscape position.
iPhone’s
stunning 3.5-inch widescreen display offers the ultimate way to watch
TV shows and movies on a pocketable device, with touch controls for
play-pause, chapter forward-backward and volume. iPhone plays the same
videos purchased from the online iTunes® Store that users enjoy
watching on their computers and iPods, and will soon enjoy watching on
their widescreen televisions using the new Apple TV. The iTunes Store
now offers over 350 television shows, over 250 feature films and over
5,000 music videos.
iPhone lets users
enjoy all their iPod content, including music, audiobooks, audio
podcasts, video podcasts, music videos, television shows and movies.
iPhone syncs content from a user’s iTunes library on their PC or Mac,
and can play any music or video content they have purchased from the
online iTunes store.
iPhone is a Breakthrough Internet Communications Device
iPhone
features a rich HTML email client which fetches your email in the
background from most POP3 or IMAP mail services and displays photos and
graphics right along with the text. iPhone is fully multi-tasking, so
you can be reading a web page while downloading your email in the
background.
Yahoo! Mail, the world’s
largest email service with over 250 million users, is offering a new
free “push” IMAP email service to all iPhone users that automatically
pushes new email to a user’s iPhone, and can be set up by simply
entering your Yahoo! name and password. iPhone will also work with most
industry standard IMAP and POP based email services, such as Microsoft
Exchange, Apple .Mac Mail, AOL Mail, Google Gmail and most ISP mail
services.
iPhone also features the most
advanced and fun-to-use web browser on a portable device with a version
of its award-winning Safari web browser for iPhone. Users can see any
web page the way it was designed to be seen, and then easily zoom in to
expand any section by simply tapping on iPhone’s multi-touch display
with their finger. Users can surf the web from just about anywhere over
Wi-Fi or EDGE, and can automatically sync their bookmarks from their PC
or Mac. iPhone’s Safari web browser also includes built-in Google
Search and Yahoo! Search so users can instantly search for information
on their iPhone just like they do on their computer.
iPhone
also includes Google Maps, featuring Google’s groundbreaking maps
service and iPhone’s amazing maps application, offering the best maps
experience by far on any pocket device. Users can view maps, satellite
images, traffic information and get directions, all from iPhone’s
remarkable and easy-to-use touch interface.
iPhone’s Advanced Sensors
iPhone
employs advanced built-in sensors-an accelerometer, a proximity sensor
and an ambient light sensor-that automatically enhance the user
experience and extend battery life. iPhone’s built-in accelerometer
detects when the user has rotated the device from portrait to
landscape, then automatically changes the contents of the display
accordingly, with users immediately seeing the entire width of a web
page, or a photo in its proper landscape aspect ratio.
iPhone’s
built-in proximity sensor detects when you lift iPhone to your ear and
immediately turns off the display to save power and prevent inadvertent
touches until iPhone is moved away. iPhone’s built-in ambient light
sensor automatically adjusts the display’s brightness to the
appropriate level for the current ambient light, thereby enhancing the
user experience and saving power at the same time.
Pricing & Availability
iPhone
will be available in the US in June 2007, Europe in late 2007, and Asia
in 2008, in a 4GB model for $499 (US) and an 8GB model for $599 (US),
and will work with either a PC or Mac. iPhone will be sold in the US
through Apple’s retail and online stores, and through Cingular’s retail
and online stores. Several iPhone accessories will also be available in
June, including Apple’s new remarkably compact Bluetooth headset.
iPhone includes support for quad-band GSM, EDGE, 802.11b/g Wi-Fi and Bluetooth 2.0 EDR wireless technologies.
iPhone
requires a Mac with a USB 2.0 port, Mac OS X v10.4.8 or later and
iTunes 7; or a Windows PC with a USB 2.0 port and Windows 2000 (Service
Pack 4), Windows XP Home or Professional (Service Pack 2). Internet
access is required and a broadband connection is recommended. Apple and
Cingular will announce service plans for iPhone before it begins
shipping in June.
